SEO Keyword research

SEO Keyword Research


 Keyword research is the practice search engine optimization (SEO) professionals use to find and research actual search terms that people enter into search engines. SEO professionals research keywords, which they use to achieve better rankings in search engines like Google, Yahoo, and Bing.  Keyword research is a very critical part in the SEO process.  It’s not just about generating trafffic to your website,  its about marketing to your target audience.  These are potential clients that are ready to buy your product or service.   Once we find the keywords that your target audience is using,  we will expand our list with similar words and synonyms.  The important part is to keep it relative.  During this process, we will use keyword suggestion tools to help us.

Website owners need to have reasonable expectations with getting rankings for competitive keywords.  Your not going to be able to rank on the first page for  highly competitive keywords in a day.  A good strategy is to focus on phrases (which are 2 and 3 words) instead of focusing on a single word.  This allows you to start ranking sooner then the more competitor words which may take months to even years to start ranking for.  Another strategy is use local keywords or long tail keywords (these are phrases with 4 or more words).

In the world of Internet Marketing keyword research and planning are extremely important, and here at WolfPack Media Group we make the entire process simple. We figure out what the most important keywords are for your website, and make the correct adjustments to generate more qualified web traffic. After all, you want users who are genuinely interested in your products and services, correct?